There are some new rumors that Apple's new device will actually be marketed primarily as an e-reader. It makes sense that Apple will want to enter the e-reader market now, when it's starting to take off.

It'll be interesting to see what kind of display will be chosen for such a device. Almost all e-readers use e-paper displays which are very efficient and great on the eye. But they are monochrome (although color ones are expected in 2010) and have slow refresh rate. If Apple wants this device to be used as an internet tablet too, they'll have to choose another display type. Obviously we're hoping for the first Apple OLED product...

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