Will HiSense retire its OLED TV line in favor of dual-panel ULED-XD tech?

In November 2018 HiSense launched its first OLED TV range, the Series X and later in Europe. According to reports, demand for HiSense's OLEDs were lower-than-expected, at least in Australia. In 2019 the company also unveiled its dual-LCD (ULED-XD) technology that achieves a very high contrast ratio.

According to PC Magazine, HiSense decided to retire its OLED line of TVs, and instead adopt ULED-XD technology to compete in the high-end segment.

 

This is a bit of a surprise - as only a couple of weeks ago it was reported that HiSense developed several OLED technologies to enable higher brightness, lower burn-in and better color accuracy in its future OLEDs.

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Posted: Jan 16,2020 by Ron Mertens