It feels like I'm writing the same post over and over again - LG lowers the price of their OLED TV again... Only 7 days ago I posted that LG's 2013 OLED TV model, the 55EA9800 is down to $3,198. And I estimated that it's likely we'll see a 55" OLED TV for less than $3,000 very soon. Well! That did not take long. Amazon is now offering the EA9800 for only $2,799 via online retailer MCMelectronics.
LG recently launched their new 2014 55" curved FHD model (the 55EC9300) for $3,499. They probably do not produce the EA9800 no longer, so supply for the older model is probably limited. LG will also soon launch a 65" 4K OLED, and this one will cost $6,999.
LG's OLED TV prices keep dropping very quickly. When LG launched the 55EA9800 a year ago (August 2013) the price was set at $14,999. The most recent price drops are probably because of retailers that want to get rid of last year's models, but once LG's M2 production line goes into mass production later this year, prices for new OLED panels are expected to drop as well.