Rollable OLED displays are exciting - as these displays can enable new device form factors - such as TVs that roll up into a small cylinder or a tablet-sized device that can roll-up into a pen.
Rollable OLED TVs
In early 2019, LG launched the world's first rollable OLED device - a TV that rolls into its base. The 65" Signature OLED TV R has three viewing options - full view, line view and zero view. This is a radical new TV form factor which carries an extremely high price. Hopefully prices will be reduced as the technology matures.
Rollable mobile devices
While LG is leading the race to rollable OLED TVs, many display makers are developing smaller rollable OLED displays for mobile devices. Commercial adoption hasn't started yet, but it is likely that we will see the first rollable OLED smartphone in the market by the end of 2021 or early 2022.
The latest rollable OLED news:
AU Optronics demonstrated two new OLED display prototypes at SID Displayweek 2021. The first display is a 4K 32-inch 144Hz inkjet-printed AMOLED panel.
The second display is a 5.6" rollable dual-sided AMOLED display - which shows images on both side of the display.
BOE demonstrates several new OLED technologies at SID Displayweek 2021. First up is a new rollable display. The new display is 8-inch in size, and it features a resolution of 2592x2176 and a bending radius of 4 mm. BOE says the new display passed over 200,000 sliding cycles.
Last year at Displayweek 2020, BOE demonstrated a 12-inch rollable OLED. It has since been working with LG Electronics on the company's rollable smartphone (which was since canceled as LG withdrew from the smartphone market) and with OPPO on a 7.4-inch sliding OLED phone.
In March 2021 Tianma unveiled a new OLED display technology, which it refers to as CFOT OLED - a polarizer-free OLED that adopts color-filters instead to remove reflections. The company demonstrated a 8.03" CFOT OLED prototype at SID Displayweek 2021:
Tianma says that a CFOT OLED enables a thinner design, improves the light emittance and also cuts the power consumption by 20%. The 8.03" display offers a resolution of 2000x2544 (403 PPI).
Chinese OLED producer Visionox demonstrates several new OLED technologies at SID Displayweek 2021. We'll list some of these new achievements in this post, and you can see these in the video below.
Visionox shows a 'dynamic' 12.3-inch rollable display which feature a 5 mm rolling radius. A 7.92" foldable (2 mm radius) wrap-around display solution. Visionox also demonstrates a 12.3" three-folded OLED that can fold inwards (2.5 mm radius) or outwards (6.5 mm) - to become a 5.4-inch display.
Samsung Display is unveiling new OLED technologies today at SID Displayweek 2021. The video below shows all the new displays:
First up we have a tri-foldable AMOLED display shown with a smartphone prototype. The display can be folded twice inside and outside, and when fully open the display is 7.2-inch in size.
Chinese smartphone producer TCL unveiled an interesting new smartphone prototype (concept?) called the Fold ‘n’ Roll.
As you can see in the video, the device has a 6.87-inch OLED display when fully folded. It can open up (out-folding) into a 8.85-inch display, and then it can open even further to a 10-inch tablet-like device using a rolling mechanism. The display itself is produced by TCL's CSoT subsidiary.
As LG Electronics is launching its 65" rollable TV (65RX OLED) globally, market researchers from Omdia estimate that shipments of rollable TVs will be around 3,000 next year. The market will grow to 74,000 units in 2024 and 672,000 units in 2027.
This is fast growth, but numbers will still be very limited, it seems as Omdia does not expect mass market adoption for rollable TVs.
Today we published new versions of our market reports - that cover the flexible, microdisplays and automotive OLED markets. OLED-Info provides comprehensive niche OLED market reports, and our reports cover everything you need to know about the niche market, and can be useful if you want to understand how the OLED industry works and what this technology can provide for your own industry. The reports are now updated to April 2021.
- The advantages of OLED and MicroLED microdisplays
- Information on all companies involved in this market
- What kind of displays are available on the market today
- Future technologies and roadmaps
The report package also provides a complete list of OLED and microLED microdisplays makers and their current (and future) products, and personal contact details into the leading microdisplays makers. Read more here!
A few days ago we reported that LG Electronics is getting ready to launch its 65" rollable OLED TV, the 65RX OLED TV globally. And now the rollable TV is available to pre-order in the UK. The price is £99,999 - or around $137,000. This is higher than the price is Korea, which is around $87,000. If LG manages to find customers, it will ship the TV form Korea.
LG started shipping the TV in Korea in October 2020. Last month it was reported that LG sold only 10 units.
According to reports from Korea, LG Electronics is getting ready to launch its 65" rollable OLED TV, the 65RX OLED TV globally. It appears as if LG will focus most of its marking online and ship the TV from Korea.
LG started shipping the TV in Korea in October 2020. Last month it was reported that LG sold only 10 units. At around $88,000 its not surprising that LG cannot find many buyers, but it now hopes to find a larger market outside of Korea.