During a presentation in Korea, LGD's executive director of strategic marketing, Youngkwon Song, said that LGD is currently concentrating in lowering OLED TV production costs.
According to Youngkwon, LGD sees the OLED TV market emerging in late 2015 or early 2016. By that time LGD will have achieved full mass production of large OLED TV panels with good yields and prices will drop to to the economy of scale. LGD also aims to cut costs by lowering the material costs.
Last month a senior official from LGD was quoted saying that LGD plans to produce at least 5 million OLED TVs in 2015. This seems to be overly optimistic - as even at 100% yield, LGD's upcoming Gen-8 M2 OLED production line will have a monthly capacity of 150,000 55" panels, or 1.8 million panels in a year.