UBI says that Apple is the largest customer of smartphone OLED displays, with over 250 million OLED panels in 2025.
Apple has retained its top spot for the last 5 years, and will remain the leader - until Samsung expands the adoption of OLED displays across many more of its budget smartphones series, in which case it could turn into the world's largest smartphone OLED customers.
Following Apple and Samsung, the third largest customer is Xiaomi, and then Vivo and Huawei.
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Posted: Mar 20,2026 by Ron Mertens
