UBI Research estimates that Samsung Display's flexible OLED shipments to Chinese device makers will triple in 2020, and will reach 47 million units (up from 15.5 million in 2019). Rigid OLED shipments to China will drop from 135 million in 2019 to 110 million in 2020.

SDC OLED panel shipments to China (2019-2020,UBI)

In total, SDC's flexible OLED panel production will reach 155.5 million in 2020, up 34% from 2019. This follows a couple of years of declining volumes (152 million in 2017, 129 million in 2018 and 116 million in 2019).

Interestingly, SDC's shipments to Samsung Electronics will drop 27% in 2020, to 38.5 million units (down from 52.5 million in 2019). The main reason is low sales in Samsung's Galaxy S20 and Note 20 flagship phone.

Looking at the entire industry, UBI sees 215 million flexible OLED panels shipped in 2020, which will grow to 257 million in 2021, 320 million in 2022 and 353 million in 2023. Growth in the OLED market (both flexible and rigid) will slow down after 2023.

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