DSCC: the OLED market will decline 13% in 2023, growth to resume in 2024

DSCC estimates that OLED revenues in 2023 will be $36.1 billion - down 13% from last year. Just a few months ago DSCC's forecast for 2023 was $38.9 billion. This is the second year that the OLED market is contracting. In terms of shipments, there will be a 5% decrease in 2023. Looking forward to 2024, DSCC sees the market starting to recover, as demand for IT displays, TVs and smartphones will increase.

Looking at specific markets in 2023, DSCC says that OLED smartphone shipments will remain flat, but will drop 11% in revenues - as the demand for higher-end flexible displays is lower than in 2022. The only positive is the foldable display market, where shipments will increase 33% in 2023 compared to last year. 2023 also experiences a big drop in demand for OLED TVs - DSCC sees shipments declining 31% in 2023. The same goes for laptop OLEDs - a 32% decrease in sales in 2023.

Read the full story Posted: Sep 19,2023

OLED-Info updates its Automotive OLED Market Report

Today we published a new edition of our Automotive OLED Market Report, with all the latest information. The new edition includes new car models with OLED displays and lighting, and updates from several companies, including LG's new automotive OLED strategy. The adoption of OLED technologies by the automotive is accelerating and expected to continue in the future.

Reading this report, you'll learn all about:

  • OLED advantages and challenges
  • PMOLED and AMOLED displays adopted in cars today
  • Why OLED lighting is exciting for car makers
  • All about flexible and transparent OLEDs

The report package also provides:

  • A directory of all OLED automotive display makers
  • OLED lighting roadmaps
  • Personal contact details into leading OLED produces
  • Car concepts with OLED technologies
  • Free updates for a year

This OLED Automotive market report provides a great introduction to OLED display and lighting solutions for the automotive industry. This is a great guide for anyone involved with the automotive market - car makers, suppliers and aftermarket solutions.

Read the full story Posted: Sep 18,2023

Audi's 2024 Q8 SUV to sport OLED taillights

Audi has unveiled the 2024 Q8 (and SQ8) SUV, which will sport OLED taillights, similar to the ones used in the 2022 Audi A8. These digital taillight OLEDs are supplied by OLEDWorks.

Audi recently announced that the 2024 Audi Q6 e-tron will come with its its second-gen OLED taillight technology, with 360 individual OLED panels built into 6 different lighting panels. The Q8 will likely use Audi's first-gen design, as it is said to be similar the the 2022 A8. The Q6 e-tron will also sport an AMOLED display in the dashboard

Read the full story Posted: Sep 07,2023

Audi's 2024 Q6 e-tron to sport a main AMOLED display

Audi unveiled the interior design of it upcoming 2024 Q6 e-tron EV SUV. The car will have three displays: A main 14.5" multimedia display, a 11.9" virtual instrument cluster and a 10.9" passenger display. There are conflicting reports, but it seems that at least one of these displays will be an OLED (and maybe all of them, we do not know yet).

The Q6 e-tron will also feature Audi's second-gen OLED taillight technology, that use a total of 360 individual OLED panels built into 6 different lighting panels (The OLEDs are likely produced by OLEDWorks, like all of Audi's recent OLED panels.

Read the full story Posted: Sep 04,2023

LG Display reveals its automotive display strategy and its latest OLED customers

LG Display detailed its latest automotive display strategy. The company is now offering three product family. For luxury flagship cars (over $80,000 in cost), the company is offering its P-OLED flexible panels, that offer high performance coupled with design freedom.

For premium cars ($50,000 - $80,000) the company offers rigid OLEDs, that offer high image quality and a tandem OLED architecture for increased efficiency and lifetime. These displays are lower in cost compared to LG's P-OLEDs, and LG brands these as ATO (Advanced Thin OLEDs) as they adopt TFE encapsulation over a glass substrate. For mass market cars ($30,000 - $50,000) LGD offers LTPS LCDs.

Read the full story Posted: Sep 02,2023

LG Display strenghten its premium automotive display partnership with Mercedes-Benz

LG Display announced that it is strengthening its partnership and collaboration with Mercedes-Benz. The two companies started working together in 2004, and since then the German carmaker has been applying cutting-edge automotive displays from LGD to its luxury vehicles.

Mercedes has been applying LGD's OLEDs for several years, and so it is not clear what will now change, but it is likely that we'll see more Mercedes models adopting high-end displays from LGD, mostly OLEDs. The Mercedes EQE 2022, for example, uses either a 12.8-inch AMOLED or (optionally) Mercedes' MBUX Hyperscreen, a 56-inch display, actually made from three different OLED units, embedded in a single glass display. There's a central 17.7-inch panel plus two 12.3-inch panels. The 56-inch glass also includes holes for the air-vents which are integrated into the display.

Read the full story Posted: Aug 24,2023

LG Display demonstrated its 30" and 77" transparent OLED displays for the first time

LG Display is demonstrating its new 30" and 77" transparent OLED displays for the first time, at the company's booth at K-Display 2023, in Seoul, Korea.

Credit: LG Display

The new 30" transparent OLED offers HD resolution, while the 77" panel offers 4K resolution. All of LG's latest transparent OLED displays offer 45% transparency. LG showed its entire range of T-OLED displays in a coffee shop setting, in partnership with Starbucks.

Read the full story Posted: Aug 18,2023

The Mini Cooper 2025 to sport a round 9.4-inch AMOLED display produced by Samsung

MIni Cooper unveiled the interior design of its upcoming 2025 model, with a large round OLED display (this same display was shown a year ago in a Mini concept car design).

The display is 9.4" in size, and is produced by Samsung Display. Mini Cooper developed its own unique software, called Mini Operating System 9, complete with several experience modes that control  the complete interface and Mini's new personal assistant dog called Spike.

Read the full story Posted: Jul 27,2023

Audi unveils its second-gen OLED lighting taillights, to be adopted in the 2024 Q6 e-tron

Audi unveiled the upcoming 2024 Audi Q6 e-tron, with its second-gen OLED taillight technology. The new taillight lighting system use a total of 360 individual OLED panels built into 6 different lighting panels (each made from 60 OLED panels, or segments as Audi calls them), and is able to show warnings and signals to other drivers. The OLEDs are likely produced by OLEDWorks, like all of Audi's recent OLED panels.

Audi will ship the cars with 8 pre-configured digital light signatures, and customers will be able to add their personal light signatures using the myAudi app. 

Read the full story Posted: Jul 27,2023

Omdia: the automotive OLED market is set to grow to $2.17 billion in revenues by 2027

According to market research firm Omdia, the OLED automotive displays market is set to grow to $2.17 billion in 2027, up from $481.75 in 2023 (that's a 4.5X growth in sales). In terms of shipments, the market will reach 9 million units in 2027, up from 1.48 million in 2023 (a 7X growth). 

Omdia is actually more optimistic about the automotive market than it was last year, as the industry is growing faster than expected. There is a rapid uptake of AMOLED displays in premium cars, as the displays offer a better image quality, lower power consumption and lower weight compared to LCDs, which is all very important for electric cars. 

Read the full story Posted: Jul 23,2023