Sony's announced the prices of its new 2018 OLED TV, the AF8. The 55" model will retail for $2,800 while the 65" one will cost $3,800. The AF8 will ship soon in the summer. You can pre-order now at Amazon.com, although prices are higher by around $500 then Sony's official price.
The AF8 is a premium TV series (55-inch / 65-inch) that feature Sony's X1 Extreme picture processor, Sony's Acoustic Surface tech and Google and Amazon voice recognition technologies.