Samsung SDI - By 2010, AM-OLED will become cost-competitive, will make OLED TVs in 2009

Samsung SDI expects prices of its next-generation flat screens to fall to the same level as liquid crystal displays by 2010, a senior executive said.

Chung was referring to a new display technology - offering brighter screens and lower power use - which Samsung SDI hopes to mass-produce from the third quarter of this year and, by 2009, to use in television sets.

"Currently, our technology is about 20,000 hours. It should have at least 50,000 hours or more for TV application," Chung said. "Our target is by 2009 we will meet this requirement."

Posted: May 16,2007 by Ron Mertens