Royal Philips Electronics is one of the world's biggest electronics companies and Europe's largest.
Philips used to develop both OLED displays and OLED lighting. The company withdrew from the display industry in 2007 (it's Philips brand TVs are now developed and marketed by TP Vision) and in 2015 Philips sold its OLED lighting business unit to US-based OLEDWorks (which will continue to offer OLED panels under the Lumiblade brand).
Here's our 2009 review of Philips' OLED lighting panels, and here's a second review we did in the same year of another panel. In December 2010 we posted an interview with Philip's OLED unit business chief.
In 2016 Philips introduced its first OLED TV, the 55" 901F, which is now shipping in Europe. Since then Philips' TV lineup includes OLED TVs in the premium TV segment.
The latest Philips OLED news:
The €11-million 3-years European Flex-o-Fab project was launched in January 2013 with an aim to help commercialize flexible OLEDs. The researchers working on this project have now successfully fabricated a flexible OLED prototype in a roll-to-roll (R2R) process.
The OLED prototype (shown above) was produced on a PET plastic film, and the researchers say this is a significant breakthrough on the way to commercial production. It uses technologies developed as part of the Flex-o-Fab project in addition to the Holst Centre's own high-performance flexible barriers for organic electronics.
Audi had a nice OLED-based lighting installation at their booth at CES. They used 124 OLED panels (about 7x7 cm each) to form the Audi logo. Those OLEDs are red in color, probably as this is the standard backlight color for EU and US cars. The installation is a moving 3D one, and the Audi rings are formed from all sides, which makes it look a bit weird in the photo.
Audi has been mostly collaborating with Philips on OLED lighting, which leads me to believe that the red OLEDs used in this installation are made by Philips, but they also showed some designs in the past using OSRAM-made OLEDs.
Dietmar Thomas from Philips (and personally a good friend) is our second featured personal OLED interview. If you wish to be featured, contact us here.
Dietmar Thomas, Manager Brand & Integrated Communication OLED at Philips: which means basically “making noise” for OLED lighting and being a good ambassador worldwide. In my position I switch frequently from being the OLED spokesperson to being a writer about OLED lighting and being a lecturer. In addition I oversee the communication on Lumiblade’s social media channels as well as setting up the new marketing material and campaigns… You get the idea.
What was the last book you read? Tom Clancy “Command Authority” – although fiction and a couple of years old, unfortunately very close to today’s events in East Europe.
And the last movie you saw? Taken 3 – I love Liam Neeson, no matter what he plays…
Philips launched a new OLED lighting sales campaign today, offering Brite FL300 OLED Lumiblades for just 60 Euros a piece. The 40 panel package sells for €2,400. The current price for a single FL300 panel is €136, so this is a a discount of over 50%.
Philips tells us that with this package the want to make it easier for smaller OEMs to make their first steps into OLED lighting, and they see this enabling Philips OLED luminaires dropping below the €400 price level.
Stage Entertainment built a new theater in Hamburg, Germany, and they installed 460 Philips Lumiblade Brite FL300 OLED panels on the foyer in a beautiful installation done completely by Philips Lighting.
The square OLEDs are spanning the complete wall, and they are constantly changing their light output. Philips says that Stage Entertainment chose OLEDs because they proved to offer a much more even light output compared to LEDs. Interestingly the luminaries aren't flat against the wall, but still the whole instillation looks extremely good.
TPVision (who owns the Philips brand for TVs) has been working on OLED TVs for a long time (we first reported on this in 2012), and now the company announced its plans to launch a Philips OLED TV in 2015. The company uses OLED panels supplied by LG Display (which also supplies OLEDs to Panasonic, Grundig, Changhong and Skyworth. And maybe Sony, too).
According to a report from Holland, TPVision already showed a prototype OLED TV. The company planned to release this TV sooner, but had some major issues with the OLED panel - low brightness (compared to LCDs), uniformity issues and limited lifetime. TPV is developing its own image processing technology which will be used in their OLED TV and will solve those technical issues.
In April 2009, Philips started offering OLED lighting panel samples (and was the first company to do so). For over 5 years, Philips shipped many types of OLEDs, but they were still considered a technical gadget. The panels were offered via a special Lumiblade online shop.
Today Philips told me that OLED is now an official "product" of Philips. The lumiblade shop is closed, and the OLED panels will be available via the normal Philips OEM shops. Currently this only so in Europe, but this will soon be true globally. Philips says that "OLED sample time is over" - OLEDs have matured enough to become a real lighting product.
Philips today announced the Lumiblade Innovators Club - a call for 100 worldwide lighting developer partners that will "take OLED lighting to the next level", and invest in the future of lighting.
This innovators club (which costs €5,000 to join) gives access to a special support team and technical advice - and most crucially Philips' marketing and media support. Philips actually wants to make these partners the central subject of its OLED brand campaign.
In November 2013 Universal Display signed a collaboration and evaluation agreement with Philips' OLED lighting unit, under which UDC will start supplying Philips with sample PHOLED materials. Today UDC announced that Philips signed a commercial material supply agreement.
This means that Philips intends to use UDC's materials in commercial OLED lighting products. This is not surprising as it is widely accepted that UDC's PHOLED materials are required to produce efficient OLEDs.
Three weeks ago, Seeking Alpha published my first article on Universal Display, titled "Universal Display: 20X Jackpot In 2018?" - in which I presented my best-case scenario for the OLED market (and UDC) in 2018.
I think the article was received well, and today SA published my second article - "Universal Display's Second Key Customer Is On Its Way". In this new article I explain why Samsung Display is such an important customer for UDC - and how I expect in that in the coming years UDC will diversity its key customer base as I expect LG Display, Konica Minolta, Everdisplay, BOE, Philips and LG Chem to start mass producing OLEDs soon.