LG's official price for the 65" OLED TV is indeed $10,000 - but I assumed the real price will be lower. The 55" Full-HD 55EC9300 is still listed as $6,999 while it is being offered for $3,499 or even less). There were also reports that the real price for the 65" will be around $6,250. Cleveland Plasma for example lists the TV for $8,250 - but they are not shipping it yet.
LG's 65EC9700, offers a 65" curved panel, 4K resolution (3840x2160), LG's High Dynamic Range (HDR) algorithm, the True 4K Engine Pro (to upscale SD, HD and FHD content to 4K) and support for H.264 and HEVC H.265 formats (30p and 60p). The TV also supports automatic color temperature control for individual pixels via LG's Color Refiner.