LG Display announced that it is aiming to strike strategic cooperations with companies from industries such as the construction, furniture, and interior design, with an aim to find new application for next-generation OLED displays.

LGD opened a new OLED showroom at LG's Science Park in Magok which allows people to experience different OLED products - including transparent and mirror displays, wallpaper displays and "variable TVs" (not sure what is meant by that, perhaps it is a reference to LG's rollable OLED technology). LGD also released the video you see above showing several "virtual" OLED display demonstrations

LG Display's OLED showroom at Magok science park

LGD also announced it will soon hold an "Open Innovation Forum" to launch the cooperation project and to share its technology and insights.

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Atomic Force Microscopy for next-gen OLED processesAtomic Force Microscopy for next-gen OLED processes