LG already announced it will be showing several new OLED TV models at CES (including new 55", 65" and 77" models), but today at CES the company unveiled a bendable 77" 4K OLED. As was speculated last month, this panel can change from flat to curved using a "combination of water and motors" (whatever that means).

Engadget says the new TV is gorgeous. They were told by LG that they actually plan to ship this TV to the US soon - at H2 2014 or maybe at the beginning of 2015. It'll be interesting to see how all this bending effects the OLED structure. The TV anyway moves 7.5 cm to bend (it's eight centimeters narrower in total at full curve).
I'm not sure how much sense this makes actually for consumers. Most people who've seen or reviewed curved TVs actually say they prefer a flat panel (even though curved displays do apparently offer an improved image quality due to reduced reflections).
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Comments
It turns out that you are right, and Samsung's bendable TVs are indeed OLEDs!
Quite interesting, but I can't believe that Samsung is using LCD. How should they handle the mechanical stress on the LC-cells which would cause faults in the image immediately if you bend the TV?