Next month LG will unveil a new premium home appliance brand - the LG Signature. This is the first time LG integrates different kinds of home appliances under one brand. The new ultra-premium line will target the "sensible rich".
LG further said that the new Signature line will consist (at first) of washing machines, refrigerators, air purifiers - and OLED TVs. The LG Signature OLED TV is focused on its essential element, a screen display - and will have no other elements to let users fully immerse in the image.