Jens of sweden MP-120 Jens of Sweden (that's the name of the company) has waged a direct war against Apple's iPod Shuffle with its new MP-120 flash-based MP3 player, that it claims is "better, cooler and cheaper" and is out to "exterminate" the iPod. Somehow I think the last part of their claims is going to get more people interested than one.
The player has 1 GB of space, a nice departure from the run of the mill Asian 128 MB and 256 MB players we've been getting tired of seeing so far. It has a bright 128 x 64 pixel OLED screen to show the visualizer.