LG plans to sell 200,000-300,000 OLED TVs in 2012, 2 million in 2013

LG says that they plan to sell 200,000 to 300,000 OLED TVs in 2012, and up to 2 million in 2013. This is actually quite an aggressive target. LG's 55EM9600 55" OLED TV won't be available until May 2012 at the earliest - which means that LG will need to have a capacity of around 37,000 monthly panels - which isn't likely with their current 8.5-Gen line as LG themselves said that at 100% yield the capacity will only be 30,000 panels a month.

If LG Display actually plans to produce 2 million panels in 2013, they'll need to start working on a new mass production plant now...

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Posted: Jan 11,2012 by Ron Mertens

Comments

may to december = 8 months.

200,000-300,000 / 8 =  25,000-37,500

 

there's no need to produce anywhere near 50,000 per month. AND obviously they'll start production before it is released. hell, they may have done so already!

You're right - I made the assumptions too fast. Anyway even 30,000 a months seems optimistic (it's based on 100% yield) - so these numbers still do not add up really...

OLED TVs seem to be all the rage at the CES 2012. what’s their advantage over LEDs?

OLED tv's should have a number of obvious benefits over LCD tv's (LED is included in here since they are basically LCD tv's with an LED or multiple LED backlights).  OLED tv's will have far superior contrast since the pixels are emitting their own light individually and can be turned off entirely for pure blacks.  OLED tv's also should have much better viewing angles and pixel response times.  OLEDs can also be scanned rapidly from top to bottom (Like a CRT) in order to fix the smeary problems that are apparent on LCD tv's that simply hold the image from one moment to the next.  Some disadvantages for OLEDs could be that there is the possiblility for pixel burn in since each pixel is emissive (similar to CRT or Plasma) and there could be image brightness changes based on the amount of brightness in any given on-screen image (CRTs and Plasmas can also have this issue).

If LG introduces, say a 31 incher to complement the bigger set, they'll hit that number.