GE hope to start selling OLED lighting products in 2010

GE hopes to start making several-feet-wide OLEDs soon. Their goal is start selling such products in 2010, but they know it's a very aggresive target, and they might not make it.

Since the production runs will be small by then, the prices won't be accessible to the average consumer. But the luminous OLEDs could show up in niche, luxury settings, like casinos or fancy restaurants, where the thin and flexible lights could allow the creation of striking architectural or artistic effects.